Scaffolds are helpful and sometimes necessary. Example: To understand and eliminate costly dependencies, you’ll need to observe those dependencies. To accomplish that, you might set up an intricate system to specify and view dependencies across the organization.
Tooltips are powerful when designed well and used strategically. Check out our tips on great tooltip design with a bunch of examples inside!
When you want to optimize your product’s onboarding and activation, one of the best approaches is to systematically reduce friction and strengthen user motivation for every step on the path to value. Here we will discuss how to apply this two-pronged approach to your own product.
12 steps towards creating a strong product organisation
According to Google, 89% of U.S. marketers reported that personalization on their websites or apps resulted in higher revenue. You’ve heard the story before—apps that survive in this over-saturated market deliver highly personalized experiences to users. But how do you go about executing a truly personalized end-to-end app experience?
Any worthy product discovery idea needs to be tested for 1) value creation, 2) usability, 3) feasibility, and 4) viability
A simple way to make your Sprint Reviews exciting and valuable.
How to know that you’re on the right track with your team
Product Managers are ultimately responsible for figuring out what to build and ensuring it is impactful.
Simple in theory, but not easy.
PMs have to source and process ideas from every direction, rationalize and advocate for which investments make sense, and hold steady in conviction about their roadmap while staying flexible for things to change as they learn.
When it comes to continuous discovery, there’s no such thing as “the perfect tool.” Instead of seeking the best tool out there, it’s much more effective to look for the […]
The post Tools of the Trade: Recruiting Customer Interview Participants appeared first on Product Talk.
Advertisers are losing control. As platforms like Meta and Google automate most targeting, attribution, and optimization decisions with machine learning, soon the last growth lever left will be creative testing: Which concepts, copy, colors and artwork drive the best results?
The gospel of testing has spread far and wide, and today you’d be hard pressed to find a company that isn’t actively experimenting in some form.
Discover why enterprise organizations thrive when product leaders utilize consistent roadmaps and processes.
Understanding the common growth steps of product management
8 principles to keep in mind when creating or assessing your roadmap
Data shows that customer-centered businesses outperform their competition.
According to a survey from California Review Management, companies who said their customer focus was “very mature” experienced 2.5X the revenue growth of companies with a “very immature” focus.
You’ve built a product and found a user segment for which you have product/market fit. If users from this segment learn about your product and experience its value for themselves, they will choose it for getting the job done. This is when you start planning how to get the word out to potential users about your product’s value. But what […]
The post Value windows: finding when users are ready to benefit from your product appeared first on GoPractice.