Behavioralists are gaining insight into how price affects demand and willingness-to-pay. Just as “life hacks” are small changes designed to make your life easier, the authors identify three “pricing hacks” to reduce sticker shock and increase the perceived value of their…
Monetization
How popular pricing models get in the way of product growth
I love software tools. I’m a huge believer in their ability to help us get stuff done better. This is why I find it so heartbreaking to see promising tools get in their own way, by picking pricing models that are only loosely correlated with the value they create for their users.
19 most commonly used pricing strategies in business (with 3 examples of each) – Complete Pricing Strategy Guide
Pricing is one of the most important aspects of any business, as it can greatly affect a company’s profitability and competitiveness.
There are many different pricing strategies that businesses can use, each with their own advantages and disadvantages.