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Product Analytics

6 tips for driving more NPS responses

6 tips for driving more NPS responses

Net Promoter Score (NPS) has been around for decades, and continues to be an industry-leading strategy for collecting and evaluating user feedback. The combination of quantitative and qualitative insights from NPS can be a gold mine for product teams looking to use the voice of their customers in product roadmap planning.

Using data for strategic decisions

Using data for strategic decisions

Data drives product management. Product managers rely on data for everything from creating an easy buying experience to determining if a product should even be developed. And while data is used to inform all aspects of managing a product, are there different considerations for using data for long-term strategy vs. daily decisions?  It turns out that the answer is yes. […]

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